BBA or Bachelor of Business Administration is a 3-year undergraduate degree course designed to impart knowledge about the management of a business and teach the intricate aspects of running a company. BBA course is one of the most popular and sought-after bachelor’s degree programs for students who have passed class 12th. Unlike many other bachelor's degrees, BBA can be pursued by students from all fields, i.e. Science, Commerce, and Arts.
BBA subjects primarily focus on providing students with a strong foundation in business and management principles. BBA combines business-related & generic courses with popular BBA specializations including Marketing, Finance, HR Management, Supply Chain Management, and Information Technology, among others. There are a number of BBA colleges in India that offer different types of BBA courses in full-time, part-time, online, and distance learning modes. Some of the top colleges for pursuing a BBA course include Christ University, Shaheed Sukhdev College of Business Studies, and Narsee Monjee College of Commerce and Economics.
Many colleges even offer integrated BBA courses for a duration of 5 years which combines both BBA and MBA degree programs in one course. Top B-schools like IIM Indore and IIM Rohtak offer 5-year Integrated Programs in Management. Admission into BBA courses is based on the entrance exam like CUET-UG, NMIMS NPAT, SET, IPU CET, IPMAT, etc. Right after graduation, students get numerous career opportunities in domains like Finance, Education Marketing, and Sales. Some of the top BBA job profiles include Business Development Executive, Marketing Associate, Travel and Tourism Manager, Event Manager, etc.
The average BBA salary ranges between INR 2,50,000 and INR 12,00,000 per year. With an impressive professional record, a BBA graduate can attract many senior and executive-level positions in various organizations. However, going for an MBA or other professional master's degree is a great way to advance your career and get promoted to higher managerial positions. Know more about the BBA course and everything it entails including BBA subjects, specializations, eligibility criteria, admission process, top colleges, course fees, career scope, and job opportunities below.
Given below are the most significant highlights of the BBA course at Indian colleges:
|BBA Full Form||Bachelor of Business Administration|
|BBA Admission||Merit and Entrance Based|
|BBA Course Level||Undergraduate|
|BBA Duration||3 Years Divided into Six Semesters|
|Types of BBA|
|BBA Eligibility||Passed 10+2 in any stream from a recognized university|
|BBA Admission Process||Merit and Entrance Exam Based|
|BBA Entrance Exams||IPU CET exam, CUET-UG, NPAT exam, UGAT exam, SET exam|
|BBA Major Specializations||Sales and Marketing, Finance, HR, International Business, Entrepreneurship|
|BBA Course Average Annual Fees||INR 50,000 – INR 2,00,000|
|BBA Average Salary||INR 3 LPA - INR 5 LPA|
|BBA Top Recruiters||Deloitte, Accenture, Deutsche Bank, HDFC Bank Pvt Ltd, EY (Ernst & Young)|
Pursuing a BBA course after class 12th is a great way to kickstart your academic career. This is one of the most popular professional degrees wherein BBA subjects will teach you the fundamentals of management and business. You can start your career right after getting this degree, or use it as a stepping stone to an MBA degree. Listed below are the top reasons to pursue a BBA degree:
BBA is a completely professional degree that is designed for students who are serious about getting into careers in business and management. Students become eligible for getting placed in good companies right after getting their BBA degrees. BBA holders have the highest employment rate as compared to other bachelor’s degrees.
BBA is excellent preparation for an MBA because in this course students know the fundamentals of business well and are better prepared. Also, the MBA is where one has to choose the specialization, so with a BBA course, the career path becomes much clearer.
A high salary, coupled with excellent benefits, is one of the main goals of most professionals which is made possible by the BBA degree. This degree makes one eligible for the best managerial and administrative professions where the salary and benefits are the best. BBA helps to get promotions much quicker, and when one switches companies, he can get a sizable increase in pay as well.
Since BBA is a professional degree, and most students who graduate start working in the professional world, it becomes possible for them to build a great network of people working in different companies. Greater networking can open many doors for them regarding better jobs.
BBA subjects are not just about getting a degree for the job you want, rather it is a combination of theory, practical knowledge application, and personality development. Students become equipped with different skills that will make them wholesome professionals and set them up for success.
Since the demand for the BBA degree is increasing, students can choose to enroll in different types of BBA courses that conduct classes during different hours or through a different mode, as have been mentioned below:
|Types of BBA Courses||Duration||Fees||Eligibility|
|Full-Time BBA Course||2 Years||INR 3,00,000 - 6,00,000||Should have passed the 12th exam|
|Part-Time BBA Course||2 Years||INR 50,000 to INR 60,000||Should have passed the 12th exam|
|Online BBA Course||6 months to 3 Years||INR 27,000 to INR 40,000.||Should have passed the 12th exam|
|Integrated BBA Course||5 Years||INR 1,50,000 to 9,00,000||Should have passed the 12th exam|
A BBA degree offers a wide knowledge to students regarding all the intricacies of business operations. It prepares you well for various aspects of Business Management like Marketing, Accounts, Branding, Logistics, Human Resources, and more. Listed below are various courses/specializations students can opt for as per their interests.
BBA Finance is a three-year undergraduate program specializing in Financial Management. The curriculum is divided into six semesters. Making predictions in Insurance and Investment is the key area of the program. The course aims to develop financial understanding among students and equip them with the necessary skills to tackle financial problems.
It covers various concepts like financial statement analysis, financial markets, investment analysis, trading and portfolio management, and financial and risk modeling. Practical training combined with core subjects like Economics, Mathematics, Accounting, Banking, etc. make this program ideal for students aspiring to pursue a career in Management.
The minimum eligibility criteria required for this course is to qualify 10+2 with a minimum aggregate of 50% marks. BBA graduates can find job opportunities like Financial Analyst, Business Analyst, Assistant Controller, Finance Officer, Tax Assistant, and Credit Analyst among others.
BBA Marketing delves deep into the study of market research and analysis, product designs, pricing, distribution, and other similar marketing concepts. Students gain insight into concepts of promotions, advertising, and sales. The course structure revolves around topics like Social Media Marketing, Business Economics, Promotional Mobile Marketing, Types of Advertising, Email Marketing, Marketing and Research related to Business, International Marketing, Accounts, etc.
Apart from Marketing, students also learn Analytical and Mathematical skills, Leadership Management, and Business Communication. The minimum eligibility criteria required for this course is qualifying 10+2 from a recognized school. After graduation, BBA students with specializations in Marketing can work as Marketing Executives, Advertising Managers, Product Managers, Marketing Managers, Market Research Analysts, Brand Managers, Marketing Communications Managers, and Sales Managers.
BBA Human Resource Management is an undergraduate course that combines the study of management techniques in a general BBA program, with specialized expertise in Human Resources or Personnel Management. The full degree course consists of six semesters among which the first four semesters are common to all the BBA programs and the last two focus on the specialized subjects and topics related to the working of the Human Resources Department in an organization.
The duration of the course is three years. Job profiles after BBA Human Resource Management include HR Executive, Personnel Manager, HR Manager, Admin Executive, Public Relations (PR) Manager, and many more. Freshers can get a salary between Rs. 12,000 to Rs. 18,000 per month while experienced professionals can earn between Rs. 20,000 to Rs. 40,000 per month.
BBA Banking and Insurance is a 3-year undergraduate program that deals with core subjects like Financial Accounting, Business Economics, and Business Law, along with some specialized courses like Business Taxation and the Indian Banking System, in the area of banking and finance. Job opportunities are available in Investment Banking, Treasury and Forex Banking, and other areas of insurance.
The minimum eligibility criteria for this course include qualifying 10+2 or equivalent examination in any stream from a recognized board. Top job profiles for BBA Banking and Insurance graduates include Investment Banker, Real Estate Broker, Credit & Risk Manager, Internal Auditor, Loan Counsellor, Treasurer, Recovery Agent, Loan Officer, etc.
BBA Logistics & Supply Chain Management is a three-year undergraduate program that provides students with fundamental knowledge of logistics and supply chain business operations. The course is about management education focussing on the shipping sector; general management as well as freight/ supply-related business administration; shipping-related concepts such as Buying, Inventory Control, Supplier Development, Customer Services, and Logistics and Distribution.
The minimum eligibility criteria include qualifying Sr. Secondary(10+2) with a minimum of 50% marks; proficiency in English Communication; having Commerce/Mathematics as a subject at the Sr. Secondary level.
BBA in Information Technology (BBA IT) is an undergraduate-level degree course that offers a combined study of the principles of Management as well as Information Technology. Students who have completed Class 12th or awaiting the results of the board examinations can apply for this course. A full-time BBA IT is a 3-year course, usually divided into a total of 6 semesters.
Students who are interested in working in technology departments of major corporations where there is extensive use of technology can pursue a BBA in Information Technology course. Those enrolled in this degree program can develop a theoretical understanding and acquire practical skills in technology crucial for the smooth functioning of businesses. It major teaches the basics of computer science, basic management principles, concepts of software development & application programming, and communication skills.
BBA IT graduates can get opportunities to work as IT Systems Designers, IT Managers, Network Security Analysts, Information Systems Managers, Application Programmers, etc. in top organizations like Infosys, Wipro, TCS, Flipkart, Tech Mahindra, Accenture, and Oracle. One can earn a salary between Rs 2,38,000 to 9,30,000, along with other benefits.
BBA in Media Management getting popular these days since it prepares students to work in Media and Event Management industry. By pursuing this course, one can acquire the necessary knowledge and skills to create useful and economically viable concepts in businesses, interpret their application competently, and analyze their performance. Apart from getting well-versed in the concept of Media and Event Management, students can learn the basics of Accounting, Marketing, Economics, and Management.
It is a 3-year course divided into six semesters, each covering various Media Management topics. BBA in Media Management curriculum includes project management, digital marketing, social networking, the importance of digital law, and new interactive technologies. The syllabus also involves a project that helps one learn practical communication skills.
Those interested in making a career in films, television, magazines, and radio must consider BBA in Media Management to kickstart their career. BBA in Media Management graduates can find job opportunities like Social Media Strategist/Writer, Teacher/Lecturer, Media Operations Lead, Social Media Agent, Social Media Analyst, Digital Media Consultant, and Media Planner. The average starting salary can be between Rs 2.5 lakh to 14 lakh, depending on the company you are hired by.
BBA Hospitality and Hotel Management is a 3-year undergraduate course designed for individuals who want to lead in Hotel and Hospitality industry as managers and entrepreneurs. Hotel Management involves the management of anything that is related to the hotel industry while Hospitality Management deals with people management in various sectors, such as hotels, restaurants, nightclubs, casinos, etc.
This course prepares students to perform managerial responsibilities in hotels and resorts by helping them develop management, commercial, analytical, communication, and decision-making skills as well as the quality of being service oriented. Working in a Hospitality and Hotel Management industry can be exciting and challenging at the same time. The Hotel and Hospitality managers have to deal with various aspects, such as Hotel Administration, Catering Management, Marketing, Housekeeping, Accounts, and more.
One can get admission into BBA in Hospitality and Hotel Management right after Class 12th. There is a wide range of colleges in India that offer BBA in Hospitality and Hotel Management courses. After graduation, students can start their careers as Accommodation Managers, Retail Managers, Event Organizers, Hotel Managers, Catering Managers, Restaurant Managers, Pub Managers, Customer Service Managers, HR Managers, Travel Agents, and more. The average starting salary is Rs. 3.5 to 6 lakh.
BBA Hospital and Healthcare Management is a full-time three-year undergraduate course that offers management knowledge and skills to work in hospitals and healthcare settings. Hospital managers ensure the effective management of various aspects within the hospital or healthcare center. This BBA specialization is gaining popularity in the country as the overall supply capacity for professionals in this sector is increasing.
To get admission into BBA Hospital and Healthcare Management courses, one needs to qualify for entrance exams like XAT, CAT, IPU CET, SET, etc. Many colleges in India offer full-time, online, and distance learning courses in this BBA specialization, including Amity University, Sharda University School of Business, Global School of Research and Centre, etc. The annual average fees for this course can range between INR 52,000 to 3.5 lakh, depending on the college you are enrolled in.
With a BBA degree in Hospital and Healthcare Management, individuals can find jobs in various sectors like nursing homes, hospitals, clinics, NGOs, insurance firms, healthcare consultancy firms, pharmaceutical companies, government health departments, community healthcare centers, and more. BBA graduates with a specialization in this area can earn initial salaries of INR 4 to 9 lakhs annually.
Also Read: Top BBA Specializations in India
BBA syllabus has been segregated into six semesters. The syllabus depends on the specialization chosen by the candidate among Human Resource Management, Finance, International Business, Sales and Marketing, etc. These BBA subjects enhance the students’ managerial skills. Given below is a list that provides the syllabus for each semester:
The detailed syllabus and subjects included in the BBA curriculum have been tabulated below:
BBA Human Resource Management
BBA Supply Chain Management
BBA Information Technology
Most BBA programs have a robust curriculum and the course is a mix of core BBA subjects, electives, skill development courses, and co-curricular activities. A Bachelor of Business Administration course is structured in a manner that facilitates the holistic growth and development of aspirants for them to become successful managers in the future. The table below gives a detailed description of each component in the BBA curriculum.
|Course Elements||BBA Course Curriculum||Course Objectives|
|Core Subjects||A Bachelor of Business Administration degree's core disciplines are intended to teach students the foundations of management. These subjects will introduce the fundamental concepts that students must learn in order to understand what management is all about. These topics must be covered to improve a student's comprehension of the fundamental management disciplines, and their inclusion in a BBA course is essential to establish the management principles and ideas required to comprehend the more complex and specialized topics later in postgraduate studies.|
|Elective Subjects (Finance)||In a BBA course, students have a wide selection of elective subjects that provide expertise specific to certain industries. Students can choose electives outside of their core classes to enhance their knowledge and skills in their areas of interest. Electives are extremely beneficial to students because they broaden their skill set and give them more opportunities to experiment. The specialization that students select during the course determines the electives for a Bachelor of Business Administration program. These specializations can be in the areas of supply chain management, human resource management, marketing, and finance, among others..|
|Elective Subjects (Marketing)|
|Elective Subjects (Human Resources)|
|Elective Subjects (Management Information Systems)|
|Elective Subjects (International Business)|
|Skill Enhancement Courses||The practical knowledge and soft skills of a manager have a significant impact on their effectiveness in an organization. It is of little use to a manager if they cannot apply their theoretical knowledge to real-world issues. As a result, it is crucial for management students to grow their skills across a range of industries. Development of skills increases a manager's credibility in corporate settings. Since they are expected to oversee a variety of projects below them, managers are expected to be capable of handling almost any responsibility. Consequently, skill development is crucial throughout a management course like a Bachelor of Business Administration degree, regardless of the specialization.|
|Ability Enhancement Courses||Ability Enhancement Courses assist students in honing and enhancing their pre-existing skills in specific disciplines that are crucial for professionals, much like Skill Enhancement Courses do. All students must take these courses, which are included at the start of a BBA course.|
A BBA course through distance learning is ideal For students who want to pursue a Bachelor of Business Administration program while working full-time or part-time jobs, without attending classes in person. BBA distance education has become a feasible substitute for full-time BBA and even part-time BBA courses. Many government and state colleges in India, including IGNOU, Jamia Milia Islamia, Tamil Nadu Open University, UPRTOU Allahabad, and others, are known for providing BBA distance education programs that are UGC-approved or AICTE accredited.
Admission to distance BBA courses is typically granted based on merit. As a result, applicants for this course must have a minimum grade point average of 50%. Students who have earned a diploma after Classes 10 and 12 or who have at least the minimum qualifying marks in class 10+2 are eligible for admission to BBA distance learning courses. For admission to BBA programs, some universities (IGNOU, TNOU Chennai) conduct entrance exams. The average cost of a BBA distance learning course is between INR 3,000 and 30,000.
Students right after Class 12th can apply for a BBA course. Some colleges offer BBA admission on the basis of entrance exams and merit-based while some offer direct admission based on scores in 10+2. The eligibility criteria for BBA may vary as per the college, so students must check the requirements of the colleges they are applying to. Below we have mentioned the general requirements to pursue a BBA course:
|Education Qualification||Passed Class 12th examination from any stream (Science, Arts, or Commerce) from a recognized board.|
|Minimum Marks||Scored a minimum aggregate of 50% marks in Class 12th. Some top colleges have set the minimum qualifying marks to 60%.|
|Age Limit||17 to 22 years for the general category. 17 to 24 years for reserved categories.|
Admission into the top colleges offering BBA is conducted on the basis of a candidate’s performance in the entrance exams like NMIMS NPAT, SET BBA, IPU CET, IPMAT, etc. Students can apply for any entrance exams of their choice. Here are important details about some of the top BBA entrance exams.
|Conducting Body||SVKM’s Narsee Monjee Institute of Management Studies (NMIMS)|
|Conducting Body||Symbiosis International (Deemed University)|
|Conducting Body||Guru Gobind Singh Indraprastha University (GGSIPU)|
|Conducting Body||Indian Institute of Management Indore (IIM Indore)|
Also Read: List of BBA Entrance Exams 2023
India is home to thousands of management colleges that offer BBA courses in various specializations, each with a slightly different curriculum than the others. Most of the colleges are affiliated with renowned universities and admissions are usually done on the basis of Class 12th score but some institutes prefer entrance exams. Here are some of the top BBA colleges in India:
|Name of the BBA College||Average Fees (Yearly)||Selection Process|
|Indian Institute of Management, Indore||INR 28.64 Lakhs||IPMAT Scores + Academics + Personal Interview|
|Indian Institute of Management, Rohtak||INR 33.9 Lakhs||IPMAT Scores + Academics + Personal Interview|
|Christ University, Bangalore||INR 2.56 Lakhs||Entrance Test, Skill Assessment, Personal Interview, 10+2 Score|
|Madras Christian College,Chennai||INR 83,757||Class 12th Merit, Personal Interview|
|Amity International Business School, Noida||INR 1.80 Lakhs||Online Video Response|
|Faculty of Management, Banasthali University, Rajasthan||INR 1.09 Lakhs||Class 12th Merit|
|Institute of Management Studies, Noida||INR 1.29 Lakhs||Joint Entrance Test (JET) + Personal Interview|
|Mount Carmel College, Bangalore||INR 1.20 Lakhs||Entrance Exam|
|Narsee Monjee College of Commerce and Economics, Mumbai||INR 2.81 Lakhs||Class 12th Merit|
|Wilson College, Mumbai||INR 53,460||Class 12th Merit|
|Shaheed Sukhdev College of Business Studies, Delhi||INR 25,025||CUET-UG|
|Chandigarh Group of Colleges, Landran||INR 1.63 Lakhs||Class 12th Merit|
|Birla Global University, Bhubaneswar||INR 1.5 Lakhs||Class 12th Merit + Personal Interview|
|CT Group of Institutions, Jalandhar||INR 1.29 Lakhs||Class 12th Merit|
|GITAM Institute of Management, Visakhapatnam||INR 2.43 Lakhs||Score in GITAM Online Test / GITAM Admission Test / UGAT|
|KL University, Guntur||INR 1.8 Lakhs||Written Test + Interview|
|ASM Group of Institutes, Pune||INR 59,000||Class 12th Merit + Personal Interview|
|Sanskriti University, Mathura||INR 32,000||Class 12th Merit|
|NIMS University, Jaipur||INR 90,000||Class 12th Merit + NIMS Entrance Test|
|Maharishi Markandeshwar Deemed University, Mullana||INR 1.50 Lakhs||Class 12th Merit|
|Ramaiah Univerisity of Applied Sciences, Bangalore||INR 1.25 Lakhs||SAT Score|
When seeking BBA admission, management aspirants must be aware of all the colleges and universities that offer attractive BBA courses in order to make an informed decision. BBA colleges are located in almost every state and city of India, and candidates must be sure to check out their options depending on where they reside in the country.
Candidates can check out the list of colleges that offer BBA programs in their state and others by visiting the links given below:
|BBA Colleges in Delhi||BBA Colleges in West Bengal|
|BBA Colleges in Bihar||BBA Colleges in Assam|
|BBA Colleges in Rajasthan||BBA Colleges in Uttar Pradesh|
|BBA Colleges in Karnataka||BBA Colleges in Telangana|
|BBA Colleges in Haryana||BBA Colleges in Maharashtra|
|BBA Colleges in Tamil Nadu||BBA Colleges in Andhra Pradesh|
|BBA Colleges in Kerala||BBA Colleges in Madhya Pradesh|
Candidates can check out the list of colleges that offer BBA programs in their city and others by visiting the links given below:
Candidates have a range of options to choose from when it comes to Distance Education colleges that offer BBA courses. Candidates should check out the list of top BBA distance education colleges given below:
|Name of the College/Institute||Eligibility Criteria||Course Fees (INR)|
|IGNOU, New Delhi||For BBA in Retail Management admission is merit-based (on the basis of class 10+2 scores). BBA Service Management admission is based on entrance exam scores||20,000 - 27,000|
|NMIMS Global Access School For Continuing Education|
10+2 from a recognized board with 50% marks.
10+2 from a recognized board with 45% marks and 2 years of work experience.
10th with a 3-year diploma approved by AICTE.
|Suresh Gyan Vihar University||Class 10+12 from a recognized board||72,000|
|Yashwantrao Chavan Maharashtra Open University, Nashik||Class 10+12 from a recognized board||16,000|
|Amity University||Class 10+12 from a recognized board||1,22,000|
|Tamil Nadu Open University, Chennai||Class 10+12 from a recognized board or TNOU BPP for 6 months.||3,850 (1st Year)|
|Sikkim Manipal University||Class 10+12 from a recognized board||16,250 (Per Semester)|
|Uttar Pradesh Rajarshi Tandon Open University, Allahabad||Class 10+12 from a recognized board with Commerce as the core stream||27,600|
|Jamia Milia Islamia, New Delhi||Class 10+2 from a recognized board.||13,100 (1st Year)|
|Lovely Professional University Distance Education, Jalandhar||Class 10+12 from a recognized board, or a Diploma of 3 years after Class 10, or a Diploma of 2 years after Class 12||25,300|
|Madras University Distance Education||Class 10+12 from a recognized board||8,590 (1st Year)|
|MKU DDE Madurai||Class 10+2 or a 3-year Diploma from a recognized board.||12,000|
|Annamalai University Distance Education||Class 10+12 from a recognized board||22,500|
|ICFAI University||Class 10+12 from a recognized board||14,000|
BBA course fees range from INR 50,000 to INR 2,00,000 in India. The most renowned colleges in India offering BBA along with their course fees have been tabulated below:
As mentioned above, many BBA colleges in India offer admissions to students on the basis of their Class 12th scores and if they satisfy the eligibility criteria. But, some universities select candidates for BBA courses based on their scores in entrance exams. A counselling process is organized for students who qualify for the entrance exams and fulfill the admission eligibility criteria. Here's the detailed BBA selection process for colleges that allow admission through entrance exams.
The first step is to apply for the BBA entrance exams mentioned above. If you are targeting any particular BBA college, apply for the entrance exam it accepts and check the requirements. To appear for the entrance exams, one needs to meet the minimum eligibility criteria for each entrance exam. Most BBA entrance exams allow general category candidates with 50% aggregate marks and 45% aggregate marks for reserved category students.
Once you have appeared for the entrance exam, you need to wait for the results. All entrance exams have different ways of calculating the marks. While some consider the marks scored, some consider the percentile. So, make sure to check the rules of the exam. If you have cleared the minimum cutoff of the exam, you will be eligible to participate in the counselling rounds. Each college releases its minimum cutoff marks based on the entrance exams accepted for admissions.
Those who meet the cutoff must apply for the BBA course admission process to the college/institute. Anyone who does not meet the cutoff and still applies will not be considered for admission. One should know that scores for most of the entrance exams are valid for one year only. So, check the validity of the score before applying for admission.
Based on the entrance exam scores, candidates will be shortlisted and called for group discussions or personal interview rounds. BBA colleges offering direct admissions on a merit basis also conduct personal interview rounds.
After evaluating a student on various parameters like entrance exam scores, GD/PI performance, academic scores, and working experience, the final merit list is declared and seats are allotted based on the choice filling. The selected candidates have to pay the BBA admission course fee to freeze their seats. Simultaneously, the waiting list of candidates is also declared. If there are any vacant seats or availability, students from the waiting list will be offered admission.
Also Read: BBA Admission Process 2023
Admission to Distance BBA courses is typically provided on the basis of merit. However, there are some institutes that conduct entrance exams for admission. Candidates who wish to enroll in distance education BBA programs must follow the steps given below:
BBA imparts knowledge of the fundamentals of business and management and prepares students for various managerial positions in organizations. One can get lucrative career options and even job prospects outside India. The most common job profiles for BBA graduates are:
Finance Managers oversee the financial operations of an organization. They advise on investment plans, monitor the company's finances, and produce financial reports. They work closely with management to develop and implement strategies and plans to achieve the company's long-term objectives.
HR managers maintain and develop effective internal procedures, handle employee-related issues, support recruiting and retention efforts, and keep performance at peak levels. Most importantly, these interpersonal experts are naturally good at identifying problems, finding solutions, and nurturing job satisfaction.
Research and Development Managers plan, organize, direct, control, and coordinate research and development activities within organizations. You usually need a university qualification in a related field and relevant industry experience to work as a Research and Development Manager.
A marketing manager's job is to promote a business, product, or service. They make sure that the company is communicating the right messaging to attract prospective customers and retain existing ones. The role is typically filled by a mid-career marketing generalist.
The role of a Marketing Executive is to carry out the marketing campaign and other daily tasks according to the market plan to advance and boost local and/or global trade. You will be responsible for creating awareness of the brand you're marketing, communicating with target audiences, and building customer relationships.
Brand Managers are responsible for developing a brand strategy for a company or organization. They oversee various business functions including branding, product development, online and offline promotions, communication channels, and market research. They also conduct market research to understand the brand requirements of their company.
The role of an Event Manager is to develop and coordinate various kinds of public and private events based on the requirements of the clients. The job of an Event Manager is quite challenging yet exciting since they need to invest back-breaking hours, think out of the box, and meet the needs of the client.
The Account Manager is responsible for maintaining the company's account-related data. BBA graduates who pursue an MBA in Accounting help in the expansion of business through existing clients.
Salary varies depending on the field of work, job position, and company. The average BBA salary can be estimated at around 4,57,475. The salary for executive MBA candidates ranges from INR 2,50,000 to INR 10,00,000. The following table demonstrates the job profiles after BBA along with the salaries:
|Job Position||Average Annual Salary (in INR)|
|Financial Analyst||3.35 Lakh|
|Executive Assistant||3.14 Lakh|
|Marketing Executive||2.75 Lakh|
|Marketing Manager||5.87 Lakh|
|Operations Manager||7.10 Lakh|
|Business Development Manager||5.66 Lakh|
|Human Resource (HR) Manager||7.00 Lakh|
|Finance Manager||10.05 Lakh|
|Information Systems Manager||10.08 Lakh|
|Investment Banker||9.42 Lakh|
|Loan Officer||2.53 Lakh|
|Financial Manager/Advisor||9.92 Lakh|
|Research and Development Assistant Manager||7.09 Lakh|
|Information Systems Manager||10.11 Lakh|
|Real Estate Agent||3.07 Lakh|
Also Read: Career after BBA
BBA graduates can seek employment in the areas of business management and sales depending on their specialization and area of interest. Some of the areas in which BBA graduates can find great career opportunities are as follows:
|Banks||Marketing Organisations||Educational Institutes|
|Business Consultancies||Multinational Companies||Financial Organisations|
|Export Companies||Retail Sector||Entertainment Sector|
Top Recruiters for BBA graduates can be segregated into Public Sector and Private Sector.
Candidates must qualify for any of the entrance exams like CUET-UG, GGSIPU CET BBA, NPAT BBA, SET BBA, and IPMAT. After that, an interview round will be conducted by these government departments:
|Company Name||Salary Per Annual (in INR)|
|HDFC Bank Pvt Ltd||1,97,000 - 9,46,000|
|ICICI Bank||2,80,000 - 7,00,000|
|EY (Ernst & Young)||3,13,000 - 10,00,000|
|Tata Consultancy Services Limited||2,38,000 - 9,30,000|
|Deloitte||19,00,000 - 25,00,000|
Studying BBA abroad gives students various opportunities to work with top global companies. In industrialized nations, management is one of the most reputed professions and there is a high demand for qualified managers with degrees like BBA and MBA. Pursuing a BBA course from Foreign University will give you the necessary knowledge and skills required to work in the industry. Here are some more reasons to study BBA abroad:
Also Read: Is it Better to Do BBA in India or Abroad?
In order to get selected for pursuing a BBA abroad, it is mandatory for the candidates to qualify for GMAT and some language proficiency tests like IELTS and TOEFL.
|Name of the Institute||Location||Average Fees (in INR)|
|University of Greenwich||UK||17,90,000|
|University of Pennsylvania||Philadelphia, Pennsylvania||76,00,000|
|Massachusetts Institute of Technology||Cambridge, Massachusetts||1,66,00,000|
|Memorial University of Newfoundland||Canada||12,30,000|
|California State University, Los Angeles Campus||USA||29,50,000|
|University of York||Canada||28,40,000|
|University of California||Berkeley, California||1,33,00,000|
|National University of Singapore||Singapore||23,00,000|
|Columbia University||New York City, New York||1,84,00,000|
|New York University||New York||1,63,00,000|
|University of Warwick||Coventry, England||1,03,00,000|
|Texas A & M University||USA||46,00,000|
|University of Illinois at Chicago||USA||46,00,000|
Aspirants must have an arsenal of essential skills apart from understanding the regular BBA subjects or course material in order to excel in the degree program and gain the credibility to become excellent managers. Here are a few essential ones:
When BBA students are designated as managers, they will have to take crucial decisions like when to launch a product or when to discontinue a product and their judgment of the economy and other external factors will be important because it will influence not only the revenue of the company but also its popularity.
It is crucial for management aspirants to think outside the box and approach every situation like a businessman would to make them successful entrepreneurs. The way one perceives things, evaluates an idea, and approaches hard work are some of the things that are valued very highly in the managerial world.
Communication skills, both written and verbal, with excellent knowledge of grammar are crucial because managers as individuals have to communicate with everyone who is working with them through various mediums like conducting meetings, making phone calls, writing tons of emails, and many more.
Aspirants must be able to analyze a situation and make effective judgments in order to succeed as a leader. A BBA course will help students improve their critical thinking and problem-solving skills by placing them in situations where they need to apply their reasoning abilities.
Strong leadership skills are the most vital skills required in a manager. Individuals with great leadership skills empower teams to achieve their full potential, make prudent and timely decisions, and strategize well to help their organizations thrive.
It is imperative for a management aspirant to possess excellent teamwork skills to ace as a manager because every organization requires individuals to work as a team. It is a well-known fact that collaborative problem-solving leads to fast and better solutions.
Apart from being well-versed in the core and elective BBA subjects taught in the typical course curriculum, aspirants must also hone the skills mentioned above in order to become successful managers of the future.
Also Read: Government Jobs after BBA
Apart from BBA, here are some other popular courses you can opt for:
Yes, you can get into the top IIMs but you need a high percentile in CAT because your 12th percentage is less than expected by IIMs. If you are from the general category then you need up to 99+ percentile, but if you are from a reserved category, then you can get admission with a 90 percentile. It is advised to start preparing for the CAT exam in the second year of your BBA since it takes 1 year time for average students. Also, if you will prepare in advance, then you will be able to qualify for CAT easily.
University School of Business, Chandigarh University is considered the best College offering BBA in International Business. It has been ranked as the 29 University in NIRF Ranking 2022. It is also ranked among the top 40 Management Colleges in India. As per QS World Ranking, Chandigarh University is among the three best private universities in the country. The pedagogy, infrastructure, and level of exposure are incredible and its Foreign exchange program makes the student globally employable.
Generally, BBA in Marketing or Finance has a more generalized scope and better career opportunities. Banks and Financial Institutions offer lots of jobs for BBA graduates with a major in Finance; while MNCs have a lot of posts for students with a BBA in Marketing.
IIM Rohtak offers a 5-year BBA + MBA (IPM) program. Students have an official option to leave the program at the end of the third year, for any reason they cite. However, to get into an MBA program offered by IIM Bangalore, you will have to appear for CAT in the second year of your BBA. If you qualify for the exam and meet the required cutoff of the college, then you will be offered admission.
Pursuing BBA from a renowned B-School in India can equip you with the necessary knowledge and skills related to Business Administration and Management. If you have a plan to start your own business, then BBA is enough. Students can also get lower-level jobs in administration with a BBA and can also work as a bank clerk, PO, SSCGL, and even UPSC CSE. However, if you wish to work in higher-level managerial positions in top companies, you must opt for an MBA.